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Archive for March 8th, 2010

It's a fairly common scenario. You've amassed your keyword list with Microsoft Advertising Intelligence , written stellar ads and uploaded your new campaigns to adCenter.  You spend the next 48 hrs waiting patiently for the editorial review process.
At SES Chicago last year, Yahoo VP of Consumer Products, Larry Cornett suggested that blended search results bring businesses a broader range of SEO opportunities, a chance to take control of their brand, and a potential increase in qualified clicks. While these blended results can tend to divert users away from organic listings, as SEO Dave Naylor pointed out at that same conference, Cornett does have a point.
Location, location, location. Some of you may have seen my earlier coverage of Google considering integrations between Google Buzz and Google Latitude. Still others may have seen my supporting story detailing Google's appreciation of location-based mashups. Steve Lee, the product manager for Google Latitude and Google Maps for mobile who so graciously granted me chat time recently, also told me Google is experimenting with new location-based ad formats. That's right. Formats,
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released January 2010 data from the comScore Video Metrix service showing that nearly 173 million U.S. Internet users watched online video during the month. Video viewers at YouTube.com watched 93 videos on average during the month, representing an increase of 50 percent versus year ago.
On Friday at NCCE Seattle we announced that our next homepage photo contest will kickoff on March 29 and this time theres a twist. Were asking students in the United States to submit photos to help celebrate the 40th anniversary of Earth Day and the winning photo will be displayed on the Bing homepage on April 22, Earth Day itself! Justin Kraemer, winner of the Bing Home Sweet Homepage Photo contest In addition to the grand prize winner seeing their photo on Bing.com,
Google has launched a new Google Labs experiment called Public Data Explorer. The product takes large datasets and gives them a visual interface with animated charts and maps. "As the charts and maps animate over time, the changes in the world become easier to understand," Google explains in the description. "You don't have to be a data expert to navigate between different views, make your own comparisons, and share your findings." "Students, journalists,
by Sage Lewis Marketing Pilgrim reports that B2B Marketers will see a 490% Increase in Social Media Spend by 2014. But there are other really interesting stats to be found in this report as well. Be sure and visit our small business news site.
by Claudine Zap Our top picks from the day's hottest searches. Iraqi elections (Searches increased by +1,053%). Despite deadly bomb attacks , millions of Iraqis turned out to vote in their general election. Kathryn Bigelow (+1,033%). "The Hurt Locker" director became the first woman to take home the Oscar. "All About Steve" (+869%). The flop of a flick was all about Sandra Bullock winning the Razzie for worst actress . "The Smurfs" (+669%).
Local advertising meets search engine optimization with new tool for marketers. Click to read the rest of this post.

Exploring Local Businesses on Facebook

The following is part of our series on different ways you can use Facebook to connect with public figures, businesses and organizations around the world. Whether you're in your hometown or on a holiday in a favorite vacation spot, it's easy to stay updated on all of your favorite local businesses on Facebook. From restaurants and clothing boutiques to cinemas and nightclubs,