David Meerman Scott, the author of " The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition " will be giving the opening keynote at SES New York 2010. Click to read the rest of this post.

Yahoo! at San Francisco's 4A conference Did you ever see the 1950 classic " All About Eve ?" In it, Bette Davis plies the classic line, "Fasten your seatbelts, it's going to be a bumpy night!" Well Sunday, Feb. 28 begins the 4A Conference at the Union Square Hilton in San Francisco . At this fab confab, advertising's best will appear and show off their newest and most fabulous wares. It promises to be a bumpy but fantastic conference, one full of surprises.

It is now possible to view your CustomerID in the Microsoft adCenter web user interface. The CustomerID is an identifier that is used in some API calls. To view your CustomerID in the web UI, click on the Accounts & Billing tab after logging in. Then click on the Company Information sub-tab. You will then see a value for the Customer ID value. Jeff Dillon,

by Mike Krumboltz When was the last time you thought about Speedy Gonzales, or Admiral Ackbar of Star Wars? When you were 5? Well, the Gonzales-Ackbar drought is over. Searches surged on the fastest mouse in all of Mexico, after it was revealed that a "non-racist" movie was in the works. Elsewhere, the relatively minor character from "Return of the Jedi" was revealed to be a favorite for the mascot position at a leading Southern university.

Hi. It is Farhad Irani again with a progress update. We have been diligently working with the RBI and our business partners to resume Indian bank withdrawals for the thousands of Indian businesses who use PayPal to sell their goods or services in the global marketplace. I'm pleased to tell you .

by Claudine Zap So singer-songwriter Carly Simon has finally let out her deep, dark, secret . Sort of. (More on that later.) According to a UK tabloid , the mysterious figure who is the center of her song " You're So Vain " is not ex-boyfriend Warren Beatty . Nor former flames (and, we assume vanity-hogs) Mick Jagger , Cat Stevens , or Kris Kristofferson . In fact, the vain guy wasn't a lover at all.

by Mike Krumboltz On Thursday afternoon, the body of actor Andrew Koenig was discovered in a Vancouver park. Though best known for his work on '80s sitcom " Growing Pains ," Mr. Koenig also starred as the Joker in an unofficial Batman film from 2003 entitled " Batman: Dead End ." The film, which is available on YouTube, has exploded in the Search box. Over the past 24 hours, web lookups on " andrew koenig batman " and " andrew koenig batman dead end " both jumped,

A news organization that was founded in 1846 is making another attempt to transition to the digital age. The Associated Press has announced the creation of a unit called AP Gateway, and with the unit, the agency intends to "facilitate development of fresh news consumer experiences for the Web as well as mobile phones, tablets and e-readers." This is meant to be truly cutting-edge stuff.

12 updates to read over a lazy weekend. Click to read the rest of this post.

Smells like Microsoft spirit. Click to read the rest of this post.