On Friday, comScore announced that Google retained its lead in the U.S. core search market capturing 61.5 percent of the searches conducted in June 2008. By and large, the press coverage focused on the fact that Google's share of core searches was down slightly from May, while Yahoo! and Microsoft's share of core searches were up slightly from the previous month. But, farther down the comScore press release was data on the "expanded search queries" for June.

If you watch teenagers these days they are forever texting each other. I dare not ask what about - but they do spend all day with their fingers on that keypad. Of course I am talking about cell phones and some reports suggest that teens spend more on text messages than on actual calls. Social blogging seems to be the 'grown up' form of texting. It certainly has a big following with many of the top web identities having a 'twitter' or 'plurk' accounts.

Whether you upgrade a plugin, theme or version of blog software such as the recent WordPress 2.6 upgrade, you should check your plugins for any issues. The recent upgrade of WordPress? has resulted in a number of plugins requiring upgrades as well. After upgrading the plugin, it has been noted that some plugins require reconfiguring. Joost from Yoast.com has reported that several of his plugins, namely Google Analytics Plugin,

When it comes to search engine optimization, keywords and search results, there is one guarantee in life - they are ever changing. You can check the search results for a keyword today and be in the top 10, tomorrow it seems like your history and all the your search engine optimization efforts have been for nothing. The strange thing is, by the time you wipe away the tears and decide to check again, there you are back in the top ten again.

I thought it might be helpful to explain some of the common acronyms associated with pay per click advertising. Here are some terms you need to know: CTR - Click Through Rate. This is the number of times that viewers of your ad click to go through to your website. It is expressed as a percentage based on the number of viewers divided by the number of clickers. CPC - Cost Per Click. This is how much you are paying for ad clicks.

Cell phones created a big buzz in tech lately, and YouTube's tech vloggers have been working overtime to unbox, critique and compare the latest models. For eager Apple fans, every step of the iPhone 3G's arrival has been documented, from the lines outside the Apple store to the unboxing of just-purchased phones. There are videos comparing the original iPhone and the 3G successor , videos reviewing the latest downloadable apps from the AppStore ,

It's time for another Guru Challenge and this month Princess Diana161 wants to see what's cooking (specifically summer recipes): We all know there are some talented chefs on YouTube and we want to see them make everything from grilled hamburgers to tasty desserts. (The best ones just might make our home page.) Just upload your video as a response to Princess Diana's humorous call to action . New to the Guru Challenges?

Well-lnown New York Search Marketer Avi Wilensky went to an interesting office launch that looks at the search space on the web, in terms of "a few large multibillion dollar players dominating the space. It's an exclusive "billionaires club", with a single player that has more market share than its 3 main competitors combined (Google at almost 60% according to latest Comscore data)" Wilensky noted.

If you undertake a search on the term 'forum communities' you will find around a million entries. If even 10% of those entries are actually forums, then you have over 100,000 forums to choose from and if you can think of a niche, there will be a forum. Forums are effective for many activities. Networking is often hailed as a benefit in joining forum communities, however there are many more advantages.

Most blog SEO articles concentrate on the on-page or on-site SEO activities that can be undertaken to increase rankings and visitors. There are off-site activities that can also help. One of the best tools for off-site blog SEO is Google's very own Blog Search .? You can use Blog Search to find other blogs that are ranking for the keywords you are using. Before going any further, there is a downside to using Blog Search.