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Archive for May, 2008

Since we placed all of Marketing Pilgrim's ad slots on sale , we've had an influx of interest. There's a good chance that we'll sell out our inventory very soon, so drop me an email if you're interested. One last thing, we've now added new RSS only ads . There are just ten RSS ad slots, so if you want to see your ad in rotation at the bottom of our RSS feed, get in quick; they're just $150 per month.

Be unique to avoid duplicate content

Website owners might be amazed to learn that one of the biggest sources for duplicate content isn't externally, but internally. Certainly popular sites and blogs that syndicate a lot of content have to deal with external duplication, but as I already touched on external duplicate content , we know there are steps to minimize those challenges and to establish your site as the canonical source. Internal or on-site content duplication tends to come in a few key ways,
Some would say, if my customers don't use social networks, why should I? One response could be, 'what about the potential for new customers?' I tend to take a different path. Everyone has the potential to be influenced. This post may influence you. When looking at social marketing we are often told to segment that market and to target those that fit our potential customer profiles. That is fine. What if my customers are children?

How Blog SEO Helps Your WebSites SEO

If you have a website then the smart thing to do is to have a blog associated with your website. If you have a smart blog SEO program the spinoff is that it can aid your websites SEO program. Blogs have the characteristics that search engines love, fresh content, a site that appears to be growing at a steady rate, keywords that appear with a host of variations and, with appropriate blog SEO strategies, a lot of inbound links.
Search engine optimization and reputation management are two distinct areas of website management. They do however rely on each other for success. There is one clear advantage to having a strong search engine optimization program, you should be able to take the top spots in the search engine results pages. If you do have top spot, any negative pages that come along are likely to appear below your number one spot. If they take over that number one spot, you have a problem.
Members of eBay and PayPal.com have been targets for phishing e-mails for several years now. I've even received an e-mail from a phishing scammer to an e-amil address for which I didn't have a PayPal account. They're so easy to spot now that I wonder why anything thinks they can get away with. I guess it's because they do. But members of Google AdWords now have to be on the looking for the phishing e-mails as well. According to PPC Hero ,

Top Searches of May 2008

Tragedy struck this May after a cyclone devastated Myanmar and an earthquake killed thousands in China. In the political realm, primaries continued to dominate online searches, but the diagnosis of Senator Ted Kennedy's brain tumor made the statesman one of the most queried Democrats of the month. These stories and many others reverberated through Search. Unnatural Disasters The number of casualties is still unknown in Myanmar,

The Heat is on 50 Cent

Online video is a knife that cuts both ways for rapper 50 Cent . While ClickZ today examined how 50 Cent uses online video to to build brand loyalty, a video on celebrity gossip site TMZ is bringing attention to problems in his personal life. A multi-million dollar home - and the center of dispute between 50 Cent and an ex-girlfriend - was destroyed in a suspicious fire. Six people, including 50 Cent's 10-year-old son,
Many business owners are now turning to the web to gain an online presence in an attempt to remain competitive. Search engine optimization has become a requirement if you want that presence to be successful and many business owners are simply outsourcing the task to consultants. Engaging a search engine optimization consultant is often a sensible move as, in the long run, it saves time and money and can bring results relatively quickly.
When you're distributing press releases on line, having a sense of search engine optimization is essential. While you may not know much about press release SEO, there are tools that are available that can help you to be sure that your press release is getting the job done: (source) I write sometimes 8-12 press releases each month, mostly for our client businesses.